improve student recruitment through mall activations campaigns nationwide. We conduct year-round mall activation at various spots across the country. These activations will be targeted at recruiting international students by introducing course options to them that are most affordable for them and are in line with their desired career path. Mall interactions not only give OAA Study an opportunity to showcase your institution and its offerings, but we will also use these activations as a form of data gathering that will be useful for continuous recruitment and improvement of current strategies. Each selected mall will have 2 to 3 people that will be onsite to interact, offer career advisory services, admission application and offer letters on the spot and share valuable information that will attract potential students to the institution.